ACTIVATE,
STRENGTHEN &
REGENERATE your beauty.

Our skincare practice,
powered by The Lifeblood™.

Harness the power of science with SHISEIDO's 3-step skincare regimen: Activate, Strengthen and Regenerate.
Follow daily and achieve Healthy Vibrant Skin. An effective skincare plan for anyone and everyone, regardless of age, gender or skin type.

LOTION/SOFTENER

ACTIVATE

Activate self-restoring power.

Awaken your inner self-restoring power by fully hydrating the skin, and improving skin’s turnover cycle.

Activate your self-restoring power. Renew skin’s healthy clarity in 4 weeks.*
Benefit-rich essence lotion taps into skin’s own energy to unlock its full potential. Recharge nutrition, remove impurities, and renew your radiance.

*Self-assessment by 128 women.

SHISEIDO EUDERMINE
Activating Essence
145mL

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SERUM

STRENGTHEN

Strengthen inner defensive power.

Empower your inner defenses and let your skin's natural beauty shine from within.

Our award-winning ULTIMUNE serum builds a powerful skin barrier, to replenish skin's resilience. Experience radiance, smoothness, and resilience, for Healthy Vibrant Skin.

ULTIMUNE
Power Infusing Concentrate
50mL

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MOISTURIZER/CREAM

REGENERATE

Regenerate inner vitalizing power.

A comprehensive beauty approach, from hydrating and brightening to smoothing and visible-lifting. Brings out the beautiful qualities you want to see in your skin.

Activate your skin’s ability to produce moisture. 24-hour long lasting hydration for healthy glowing skin.

ESSENTIAL ENERGY
Hydrating Cream
50mL

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A smooth gel cream that targets dark spots, dullness, and future skin concerns.

WHITE LUCENT
Brightening Gel Cream
50mL

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A rich, silky cream that directs internal sensory signals to visibly smooth out wrinkles, plump up lines, and deeply moisturize skin, for a youthfully radiant look.

BENEFIANCE
Wrinkle Smoothing Cream
50mL

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Reawakens your skin's potential. For a firmer, brighter, and more lifted look.

VITAL PERFECTION
Uplifting and Firming Advanced Cream
50mL

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Efficacy results
After 3 weeks :

  • %

    94% users felt their skin is
    more radiant* with
    The Ultimate Trio.

  • %

    96% users felt their skin is more
    firm* with The Ultimate Trio.

  • %

    94% users felt their skin is more
    lifted* with The Ultimate Trio

*Consumer test result of 53 women after 3 days of use

PRODUCTS of A&S&R

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